Adding a c-store to your gas station is a great way to make more sales and increase your business’s bottom line.
That said, converting your fuel-only customers to c-store customers is no easy task, a challenge that you might already be well familiar with. Continue reading
Maintaining a c-store can be challenging because customers trends and tastes are constantly changing. If you wish to improve the offerings of your store and make it more profitable, you need to identify the key categories which make up your total sales. In addition, once you understand the psychology of your customers—basically, what drives them towards specific shelves—you can tap into that to increase your profits. Continue reading
Gas station franchises are set up countrywide making the competition pretty stiff. The gasoline fueling station industry has become homogenous in terms of their prices, amenities and even the landscape. This is why gas station owners are looking for innovative strategies to promote their business and turn first-time visitors into loyal customers. Continue reading
Attracting new customers is as important as retaining the older ones. This can be achieved by providing quality service as well as quality equipment to the customers.
Here are useful reasons to go for high quality gas station equipment. Continue reading
News reports show that an average of 20 to 30 skimmers are brought in by the police every week. What’s worse, each of these devices steals the information of around 80 cards before they’re discovered!
Recently, a new breed of advanced skimmers known as “shimmers”—have started being used; these can even read the data from new, chip-based cards.
Are you looking for ways to attract more customers and boost revenues at your gas station? If so, you should know that marketing and promotional activities can take your average sales per-customer to a whole new level. Continue reading
Here are the top benefits of LED canopy lights Continue reading
Following Alabama, Michigan, Ohio, and Wisconsin, which all rolled out proposals for gas tax changes earlier this year, another round of states is considering revising their diesel and gasoline taxes to help raise money for roads and other transportation infrastructure repairs. Continue reading
Understanding consumer behavior is critical to running a successful gas station business. Knowing what fuel customers prefer, what they dislike, and what they specifically look for when picking a gas station to stop by is of utmost importance and helps you optimize your operations accordingly. Continue reading
Despite E15 now being sold and consumed at most gas stations around the United States, eighty percent of fuel customers still drive on the gasoline blend without knowing that it contains ethanol, a recent report by the Renewable Fuels Association reveals. Continue reading
