For some gas station owners, upgrading your petroleum equipment can seem like it’s an unnecessary expense. While there is an installation cost, generally upgrading your fuel pumps is a sure shot way to improve profits for your business. Today, we take a look at how pump upgrades can help improve profit.
Increased Productivity
Newer fuel pumps will work faster than older models. A big part of newer petroleum equipment upgrades is the speed at which they can function. Having faster pumps will mean being able to serve more customers within regular business hours. Serving more customers than you normally would per day build up to larger amounts of profit over the long run. Keeping traffic moving through your gas station will, in turn, attract more customers.
Improvements in Customer Impression & Service
For a business like a gas station, everything comes down to whether you can attract the customers necessary to keep your business profitable. Upgrading your fuel pumps manages to attract customers in 2 different ways.
The first is through simple appeal. A newer-looking gas station with brand new pumps is more likely to attract customers. The customer’s perception of your service is just as important as your actual service. When customers see visible upgrades, they expect better service and are more likely to head back to your gas station.
The second way that this attracts customers is related to the point above. Customers who can get through a service quickly will have a good impression of that business’s customer service. Most car owners have preferred gas stations. One of the main reasons someone might choose a certain gas station is their excellent customer service.
Savings on Maintenance Costs
Fuel pumps can be expensive to maintain. As older models fall out of style, maintenance becomes harder, and finding replacement equipment becomes more difficult. Using newer fuel pumps will remove the need for maintenance checks and expenses for a while. With warranties available for newer products, saving on maintenance costs becomes easier. Even if problems arise, a manufacturer’s warranty should have you covered for at least a year.
If you’re looking for a petroleum equipment supplier to help upgrade your gas pumps, consider reaching out to us at John W Kennedy Co. We are a complete petroleum equipment supply company and have got you covered for all your upgrade and gas station equipment needs. Contact us to learn more.